Understand which journeys bring people to your site, where they get stuck, and which actions move them closer to becoming customers.
How we can help
- Review your current GA4 or Amplitude setup for missing events, duplicate data, and confusing conversions.
- Define the business questions, key actions, and event details worth measuring before adding more tags.
- Map the customer journey from landing page through contact, signup, or purchase.
- Implement or improve event tracking and check it against real interactions in a test session.
- Document event names, definitions, and ownership so your team knows what each number means.
What you get
- A measurement plan with prioritized events, parameters, and conversions.
- A documented tracking setup with the agreed events implemented or ready for your team to build.
- A QA record showing what was tested, what passed, and what still needs attention.
- Clear recommendations for using the data in reports and future decisions.